А. Н. Сунами, Г. А. Труфанов


In this article, the authors presented a modern point of view on the essence of the discourse of hostility in media and its influence on the formation of the negative type of image of certain social groups. The problem of using information distribution systems and communication technologies to implement a policy of installing of hostility allows us to state the relevance of research in this area. Recently, the model of confrontation and antagonism, “drawing demarcation lines” has gained significant popularity, making aggressive rhetoric the norm of social reality. All those aspects lead to negative changes in the interaction of individuals and social groups. Enmity in this case can materialize in entire propaganda campaigns to demonize various objectionable and dehumanize on a certain basis. Modern history has many relevant examples of artificial incorporation of the idea of enmity through the media, which is often transformed in reality into open protests, riots, and the articulation of hatred. Under the discourse of enmity, we will understand a special type of communication relations, through which individuals or groups are in the process of a long and purposeful confrontation with the subsequent destructive and negative result. This study attempts to analyze the role of the media as an agent and operator of incorporating the discourse of hostility. The authors concluded that the discursive practices of hostility present in the modern media space always correspond to the current, current political and social context by their results. As a result, we can say that their conflict potential is very high, which can manifest itself in the aggravation of contradictions between interest groups, both settled and unsettled.


conflict; discursive practices; mass media; enmity; enemy; contradiction


Бек У. Общество риска. На пути к другому модерну. М.: Прогресс-Традиция, 2000.

Beck, U. Risk Society: Towards a New Modernity, Moscow, 2000. (In Russ.)

Haines, F. "Regulation and Risk", Drahos P. (ed.), Regulatory Theory: Foundations and Applications, Acton ACT, ANU Press, Australia, 2017. P. 181-196.

Волченко В.В. Риск в опыте философской рефлексии // Научно-методический электронный журнал «Концепт». 2016. Т. 11: 1181-1185.

Volchenko, V.V. "Risk in context of philosophy reflection", Scientific and methodological electronic journal "Koncept", 2016, Vol. 11: 1181-1185. (In Russ.)

Федорова А.В. Хорольцева Е.Б. Риски рефлексивных коммуникаций в условиях кризиса // Вестник ПАГС. 2016, № 3 (54).

Fedorova, A.V., Khorolceva, E.B. "Reflexive Communication Risks in Conditions of Crisis", Vestnik PAGS, 2016, no. 3 (54). (in Russ.) URL: (accessed 21.10.2020).

Dohmen, Th., Falk, A., Huffman, D., Sunde, U. "On the Relationship between Cognitive Ability and Risk Preference", The Journal of Economic Perspectives, 2018, Vol. 32, no. 2: 115-134.

van Dijk, T.A. Ideology a Multidisciplinary Approach, SAGE Publications, London, 1998.

Темнова Е.В. Современные подходы к изучению дискурса [Temnova E.V. Contemporary approaches in studying discourse], 2004. URL: (accessed 20.02.2020). (In Russ.)

Карасик В.И. Дискурс // Дискурс-Пи. 2015, № 3-4.

Karasik, V.I. "Discourse", Discourse-P, 2015, no. 3-4. (In Russ.) URL: (accessed 02.05.2020).

Бенвенист Э. Общая лингвистика / пер. с фр., oбщ. ред., вст. ст. и коммент. Ю. С. Степанова. М.: Прогресс-Москва, 1978. 448 с.

Benvinist, E. General linguistics, Moscow, 1978. (In Russ.)

Арутюнова Н. Д. Дискурс // Лингвистический энциклопедический словарь. М.: Сов. энцикл., 1990.

Arutyunova, N.D. "Discourse", Linguistic Encyclopedic Dictionary, Moscow, 1990. (In Russ.)

Глоссарий философских терминов проекта «Distance» [Glossary of philosophical terms and definitions of the "Distance" project]. URL: http:// www. (accessed 15.02.2020). (In Russ.)

Савчук В.В. Медиафилософия. Приступ реальности. СПб.,: Изд-во РХГА, 2012. 350 с.

Savchuk, V.V. Mediaphilosophy. Attack of Reality, St. Petersburg, 2012. (In Russ.)

Буряк М.А. Медиасфера: концептуализация понятия // Вестник СПбГУ. Язык и литература. 2014, № 2.

Buriak, M.A. "Mediasphere: Conceptualisation of Term", Vestnik of SPbU, 2014, no. 2. (In Russ.) URL: (accessed 03.05.2020).

Панкова Г.К. Функции и дисфункции медиасферы в проблематизации социальных противоречий // Современные проблемы науки и образования. 2013. № 3.

Pankova, G.K. "Function and dysfunction of the mediasphere in problemazing social contradictions", Modern problems of science and education, 2013, no. 3. (In Russ.) URL: (accessed 02.05.2020).

Фурсов К.К. Дискурс вражды: понятие и современные практики // Дискурс-Пи. 2015, № 1.

Fursov, K.K. "The discourse of hostility: the concept and contemporary practices", Discourse-P, 2015, no. 1. (In Russ.) URL: (accessed 14.02.2020).

Аристотель. Сочинения: в 4 т. / пер. с др.- гр.; общ. ред. А.И. Доватура. М.: Мысль, 1983. 830 с.

Aristotle, Collection of works in 4 vols., Moscow, 1983. (In Russ.)

Singer, P. Animal liberation a Discus Book, Avon Books, New York, 1977, 297 p.

Ананидзе Ф.Р. Правовое положение коренных народов Австралии и Новой Зеландии // Вестник РУДН. Серия: Юридические науки. 2002, № 1.

Ananidze, F.R. "Legal situation of indigenous peoples in Australia and New Zealand", Vestnik of the Russian University of Peoples' Friendship, Series "Juristical Sciences", 2002, no. 1. (In Russ.) URL: (11.02.2020).

Ирхин Ю.В. Социум и политика в постмодернистском Зазеркалье: взгляды, подходы, анализ // Полития. 2005, № 4.

Irkhin, U.W. "Socium and politics in postmodernist in looking-glass world: contemporary approach and analytics", Politia, 2005, no. 4. (In Russ.) URL: (14.02.2020).

Grassby, A. The tyranny of prejudice, Melbourne, 1984.

Espinoza-Herold, M., Contini, R.M. (eds) Living in Two Homes: Integration, Identity and Education of Transnational Migrants in a Globalized World, Emerald Publishing Limited, 2017.

Лукьянова Г.В. Дискурсивная практика СМИ // Вестник СПбГУ. Серия 6. Политология. Международные отношения. 2010, № 4.

Lukyanova, G.V. "Discourse practices in mass-media", Vestnik SPbU, Seria 6: Politology, International relationships, 2010, no. 4. (In Russ.) URL: (25.02.2020).

Stahl, W.A. "Venerating the Black Box: Magic in Media Discourse on Technology", Science, Technology, & Human Values, 1995, vol. 20, no. 2: 234-258.

McQuail, D. Audience Analysis, URL: (14.02.2020).

Galtung, J., Ruge, M. Structuring and selecting news, URL: (01.02.2020).

Wilkinson, I. "News Media Discourse and the State of Public Opinion on Risk", Risk Management, 1999, vol. 1, no. 4: 21-31.

Satoko Oka Norimatsu. Amidst an Explosion of Anti-Korean Hate: Thoughts on Overcoming Colonialism and Bringing Peace to the Korean Peninsula, URL: (14.02.2020).

Kenichiro I. "Anti-Korean Sentiment and Hate Speech in the Current Japan: A Report from the Street", Procedia Environmental Sciences, 2014, no. 20: 434-443. URL: (05.10.2020).

Discrimination Against Koreans in Japan: Japan's Violation of the International Convention on the Elimination of All Forms of Racial Discrimination, Lawyers Association of Zainichi Koreans (LAZAK), Shadow Report to the 7th-9th Periodic Reports of Japan 85th Session of the Committee on the Elimination of Racial Discrimination, Geneva, 11-29 August, 2014. URL: (08.02.2020).

Anti-Korean attacks on rise at schools in Japan, URL: (14.02.2020).

Korean schools in Japan facing death threats, URL: (14.02.2020).

Алейников А.В, Мальцева Д.А. Стратегическая культура в обществе риска: концептуальные основания анализа // Вестник СПбГУ. Философия и конфликтология. 2019, № 4: 634-649.

Aleinikov, A.V., Maltseva, D.A. "Strategic culture in a risk society: The conceptual bases of analysis", Vestnik of St. Petersburg University, Philosophy and Conflict Studies, 2019, vol. 35, no. 4: 634-649. (In Russ.)



  • There are currently no refbacks.